Let’s dive into this Blue Ocean strategy example and discover how Nintendo has dominated the market with best-selling consoles without even competing with other gaming giants such as Microsoft (Xbox Game Studios) and Sony PlayStation. Blue Ocean Strategy is a game-changing strategic approach to business and marketing that focuses on succeeding without competing. How? By creating a whole new market and an uncontested market space. And Nintendo has been a master of this strategy for years.

Think about it: the Wii console, which revolutionized the gaming industry with its motion control, was a product of Blue Ocean Strategy. And let’s not forget about the wildly successful Pokemon GO app, which tapped into a whole new market of mobile gamers.

By focusing on innovation and creating unique experiences, Nintendo has been able to consistently stay ahead of the competition and deliver unparalleled value to their customers.

So the next time you pick up a Nintendo product, remember that their success isn’t just a result of luck – it’s a result of their savvy use of Blue Ocean Strategy. 

If you want to learn more, check out our latest video on the case study of Nintendo’s Blue Ocean Strategy.

Artificial Intelligence is transforming the way businesses create their strategies to earn a better online presence. The advent of new technologies, such as Generative AI, has unleashed a creative revolution that is heavily impacting the way businesses decide to build their content creation tactics and their strategic direction.

AI is undoubtedly becoming an essential tool for anyone who works in the communication industry, video editors, graphic designers, marketing strategists, or anyone who creates content professionally.

One of the advantages of AI, is that it may help businesses  validate their new projects and R&D ideas quickly by testing and iterating in a faster manner. For example, by helping them generate new concepts, visual imagery, illustrations, characters, and storylines, landing pages and create engaging content for their web pages. Businesses can then test out almost any type of project in a relatively short amount of time and validate the audience’s response.

Artificial Intelligence can also help to build a more inclusive and diverse online presence by creating innovative and thought-provoking content that speaks to different traits, needs, and interests of their target audience. With AI, businesses can create better content that promotes their brand and maintains an engaged following, regardless of their industry.

Steve Jobs is a prime example of a visionary who was able to create empathy-driven products that solved people’s problems, and in doing so, revolutionized entire industries.

To develop a visionary mind like Steve Jobs, it is important to first cultivate a deep sense of empathy. Empathy allows us to understand the needs and desires of others, and to create solutions that meet those needs. To develop empathy, it is important to actively listen and observe. Take the time to truly understand the problems people are facing, and how those problems are affecting their lives.

Once you have a deep understanding of people’s problems, it is time to think outside the box, you may work on your self confidence to take calculated risks. Visionaries are not afraid to take risks and try new things. They see the world in a different way and are able to come up with innovative solutions that others may not have thought of. To develop this kind of thinking, it is important to challenge your assumptions and think beyond the constraints of what is currently possible.

In addition to developing empathy and innovative thinking, it is important to be able to communicate your vision effectively. This means being able to clearly articulate your ideas and persuade others to believe in them. Steve Jobs was a master at this, and he was able to inspire his team to create products that changed the world.

To be a visionary, it is also very important to have a strong work ethic and a relentless drive to see your vision through to fruition. A visionary mind does not give up in the face of obstacles or setbacks. They are able to stay focused on their goals and work tirelessly to achieve them.

To be a visionary like Steve Jobs, you may focus on developing empathy, training your mind to think innovatively, communicate effectively, and have a strong work ethic. By doing so, you can create empathy-driven products that solve people’s problems and revolutionize entire industries. Remember, the world needs visionaries now more than ever to tackle the complex problems we face and create a better future for all.

As we witness the disruptive transformation of the workforce as we’ve known it until now, artificial intelligence and machine learning keep proving to be very effective at replicating practically any mechanical or repetitive, and even analytical human skills.

In this episode of Pixiebolt’s D*CIPHER we are revisiting the 2013 film ‘Her’, from a digital transformation perspective, commenting on the potential behind what could become the most valuable human qualities and skills during the upcoming decades.